COLD SNAPvineyard vines pre-spring
This campaign captures the quiet transition between winter and spring—the final cold snap before the season begins to shift. Set around a weathered boathouse by the water, the imagery captures intimate cottage moments—relaxed mornings on the dock, layered knits, and the quiet calm of the off-season.
The styling balances cozy and refined, pairing soft cashmere with sweats and silk skirts with chunky Fair Isle sweaters. Nautical motifs woven throughout the collection reinforce a subtle New England sensibility, giving the campaign the feeling of an early-season escape to coastal Maine.
Pre-Spring 2024
Cold Spring, NY
Art Direction: Halloran Murdock
Location Photography: Nick Riley Bentham
Styling:: Karen Reinitz
Set and Prop Design: Rebekka Fellah
Production: Aubrey Hubbell
Make-up: Campbell Ritchie
Hair: Dennis Devoy